Digital Marketing Specialist

Job Title: Digital Marketing Specialist
Experience: 3–6 Years
Location: Indore, India
Company: Cserve Technology, Indore

About the Role:
We are looking for a Digital Marketing Specialist to join our growing team in Indore. The ideal candidate will have hands-on experience in Paid Ads Campaign Management (Google Ads, Meta Ads) and SEO, with a strong understanding of digital campaign execution and optimization. Exposure to international client handling will be an added advantage.

Key Responsibilities:

Plan, execute, and optimize Paid Ads campaigns across Google, Facebook, LinkedIn, and other platforms to drive qualified leads and conversions.

Perform keyword research, on-page and off-page SEO, and competitor analysis to improve website rankings and traffic.

Monitor, analyze, and report campaign performance metrics regularly.

Collaborate with the design and content teams to develop creative assets and landing pages.

Manage budgets effectively while maximizing ROI on campaigns.

Stay updated with the latest trends and best practices in digital marketing.

Communicate campaign progress and performance with internal stakeholders and clients (if applicable).

Key Requirements:

3–6 years of hands-on experience in Paid Ads campaign management and SEO.

Strong understanding of Google Analytics, Google Ads, Facebook Business Manager, and keyword research tools.

Proven track record of optimizing campaigns for lead generation and performance.

Good analytical skills and attention to detail.

Excellent written and verbal communication skills.

Exposure to international client handling is a plus.